BIG DREW’S SMALL BATCH
IDENTITY, 2022
IDENTITY, 2022
Concept and visual identity for Stockholm based small batch hot sauce, Big Drew’s Small Batch.
The design system stems on the personification of Big Drew, a conceptualised treeshrew. Treeshrews are the only mammal aside from humans known to deliberately seek out spicy foods.
Creative direction, graphic design, art direction and photography.
The design system stems on the personification of Big Drew, a conceptualised treeshrew. Treeshrews are the only mammal aside from humans known to deliberately seek out spicy foods.
Creative direction, graphic design, art direction and photography.
